Summertime brings more than just warm temperatures—it also signals the hottest time of year in the rental market in terms of volume. For first-time landlords, this high-traffic season can make or break your leasing success.
Between May and September, demand for rental properties surges. Listings increase, prospective tenants flood the market, and competition—both among renters and landlords—heats up. While this can boost your chances of securing a tenant quickly, it also adds pressure to get everything right, from setting the right rent to properly screening applicants.
The good news? With a little preparation and the right tools—like a trusted tenant screening solution—you can navigate peak season with confidence and efficiency.
When Is Peak Rental Season—and Why?
Peak rental season typically runs from late spring through summer, with activity peaking in May through August. Here’s why these months are so busy:
- Moving is easier in warm weather: No one wants to lug a couch through snow and ice.
- Families prefer summer moves: School-year disruptions are minimized when families relocate between terms.
- College students are apartment hunting: Whether they’re returning to school or starting anew, many students sign leases in summer.
- Recent graduates are relocating: New jobs and fresh starts mean a flood of renters entering the market after graduation.
Tips for making the most of peak rental season
With rental demand climbing through the summer, now is the perfect opportunity to attract high-quality tenants, reduce vacancy time, and potentially boost rental income.
But with increased interest also comes increased competition, so here are practical and strategic ways to make the most of peak rental season.
Get ahead of lease renewals
Don’t wait until a tenant’s lease is almost up to start the conversation. Instead, reach out 60 to 90 days before a lease ends to give both you and your tenant time to plan.
If your tenant chooses not to renew, this early notice gives you a head start on preparing the unit, marketing it, and scheduling showings without overlapping with move-out logistics.
Communicate your tenant-screening process and expectations
Transparency can go a long way in attracting serious applicants. Clearly outline your screening process, including background checks, credit score thresholds, income requirements, and rental history verification, so prospective tenants know what to expect. This helps weed out unqualified leads early and reassures qualified applicants that you follow fair and consistent practices.
In your listing or during initial conversations, make it clear that you have a formal screening process in place. Not only does this set expectations from the start, but it also demonstrates that you’re a responsible, professional landlord. Serious tenants will appreciate your thoroughness, while those who may not meet your criteria are less likely to waste your time—or theirs—by applying. You can even include a screening criteria checklist as part of your application packet to keep everything clear and consistent.
Determine How You Prefer to Screen Prospective Tenants
It’s important to have a comprehensive tenant screening process before listing your property so you know what to do once you begin generating tenant leads. Certain states also have landlord-tenant laws in place that restrict what screening reports landlords can request. For that reason, conduct some research on your state and county laws regarding tenant screening to avoid violating them.
Once you understand the legal requirements in your area, decide what specific screening criteria you’ll use—such as minimum income ratios, past eviction history, or credit score cutoffs—and how you want to collect that information. Some landlords prefer to run reports themselves through a third-party service, while others may request that tenants submit reports directly. Using a reputable online screening platform can streamline this process by handling verifications, consolidating reports, and delivering results instantly. Choose a solution that’s secure, compliant, and easy to use, both for you and your applicants.
Prescreen applicants in competitive markets
During peak rental season, inquiries can flood in fast. Implementing a quick prescreening step like a brief questionnaire about move-in dates, income level, or pets can help you prioritize serious applicants.
This is especially helpful in cities where listings go quickly, allowing you to spend your time only on showings and follow-ups that are more likely to result in a signed lease.
Get Your Property Move-In Ready Before Showings Begin
Before you open your doors to prospective tenants, now is the perfect time to take care of all maintenance, repairs, and cleaning. A unit that’s fully prepped not only makes a strong first impression—it also helps you avoid delays between tenants and sets the tone for a smooth leasing process.
Essential maintenance tasks to check off your list:
- Fix leaking faucets, running toilets, or loose cabinet hardware
- Touch up paint and repair any scuffed or damaged walls
- Professionally clean or replace carpets and flooring
- Test all appliances to ensure they’re fully functional
- Check smoke detectors and carbon monoxide alarms
- Clean vents, light fixtures, and ceiling fans
- Deep clean kitchens, bathrooms, and all living areas
- Tidy up outdoor spaces, landscaping, and exterior lighting
- Ensure all locks, windows, and doors are working and secure
Offer Incentives to Speed Up the Application Process
Want to lock in a great tenant faster? Consider offering a small incentive to applicants who apply within 24 to 48 hours of their showing. This could include:
- A discounted application fee
- A gift card upon lease signing
- A small rent credit for the first month
These time-sensitive perks can motivate serious applicants to act quickly—helping you secure a lease and minimize vacancy time during this busy season.
Make Screening a Priority—And Make It Easy
Having the right tenant screening process in place isn’t just helpful—it’s critical. It protects your property, reduces risk, and ensures you’re bringing in responsible, qualified renters.
Navigating peak rental season can be exciting and rewarding—but only if you’re prepared. With more competition and a larger applicant pool, it’s essential to have a solid process in place to market your property, evaluate renters quickly, and avoid costly mistakes. One of the smartest things you can do as a first-time landlord is invest in a reliable tenant screening solution that helps you spot red flags before they become problems.
At Tenant ScreenPro powered by ZipReports, we make it easy to get the comprehensive background information you need—instantly and affordably. Our online tools deliver fast, in-depth reports that include criminal history, credit data, eviction records, and more, helping you make confident leasing decisions without delay. Whether you’re managing one unit or an entire portfolio, we’re here to help you protect your investment and secure quality tenants with ease.
Don’t let the season pass you by—make smarter, faster, and safer rental decisions with Tenant ScreenPro.